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Raise you business profile
Would you like to raise the profile of your business and reach thousands of potential new customers while showing support for your local hospice charity?
We are looking for businesses and organisations to sponsor each of the 35 giant bee sculptures that will make up the Buzz in the City art trail through Chelmsford’s streets and parks for 10 weeks in summer 2025.
How it works
The sculpture design for the art trail is a charming bee resting on a honeycomb which stands 6ft tall and is manufactured as a fully 3D fiberglass sculpture sitting on a concrete plinth. As a business or organisation, you can sponsor a bee sculpture, either individually or as a group. Your name, logo and details will be on the plinth at the base of the bee and also on the mobile app where you can also offer promotional ‘rewards.’ to the thousands of visitors who participate on the trail.
Established and emerging artists, including many local artists, will be invited to submit designs for our sculptures. As a sponsor, you will be able to choose from the approved designs to help you raise your profile in the city.
After the trail closes, a live auction of the bees will be held to raise funds for Farleigh Hospice.
Register your interest
Benefits of being a sponsor
All headline sponsors will have their logo displayed on promotional materials, including:
- Each large sculpture plaque
- All printed and digital trail maps
- Schools and community learning resource packs
- The Trail website and social media
- Sponsors will also be invited to exclusive networking events and receive brand promotion on trail press releases.
There will also be corporate volunteering opportunities from July to September 2025.
Promote your business in a positive, creative and unique way
Gain media exposure for your business
Promote your business in a positive, creative and unique way
Promote your business in a positive, creative and unique way
Promote your business in a positive, creative and unique way
Promote your business in a positive, creative and unique way
Sponsor's toolkit
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This exclusive toolkit is updated regularly throughout your Buzz In The City journey, providing you with access to information you require to make the most of your sponsorship.
Download the toolkitTimeline
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Timeline
September 2024 – 31 Jan 2025
Submission of designs
Artists are invited to submit up to five designs for the bees
1-14 February 2025
Sign up to be a sponsor
Showcase your brand as part of a high-profile art event while demonstrating your support for your local hospice charity
24- 28 February 2025
Design Exhibition
Choose the design of your bee from a selection of shortlisted designs created by talented artists
March -May 2025
Bee Designs
The sculptures will be delivered and designed by the commissioned artists
July-September 2025
Art Trail
The art sculptures will be installed around the city streets, parks and places of interest. Your name, logo and details will be displayed for thousands to see on the base of your bee and on the website and mobile app
15 September 2025
Live Auction
The bee sculptures will be sold at auction to the highest bidders, with the money raised going to Farleigh Hospice
Bee part of the buzz
Farleigh Hospice is a registered charity (no. 284670) which provides hospice care to people affected by life-limiting illnesses across mid Essex. Since being established in 1982, our hospice and our team of healthcare professionals has grown and evolved to meet the changing needs of the community we serve.
All of the services we provided are available the people of mid Essex, completely free of charge.
With approximately 44% of our yearly running costs being funded by the local NHS, we rely on the support and goodwill of the local mid Essex community to contribute to the over £21,271 it costs to provide our services each day.
Create a lasting legacy, not only impacting the families accessing Farleigh Hospice services today but also for the families that will be accessing our services in the future.